February 20, 2015

Facebook’s transition to viewed impressions

There’s a change afoot for digital marketers — Facebook is pushing for a wholesale change in ad effectiveness measurement, moving from “impressions ...



from Tnooz http://www.tnooz.com/article/facebooks-transition-viewed-impressions/#utm_source=rss&utm_medium=rss&utm_campaign=facebooks-transition-viewed-impressions